Server-Side Google Tag Manager Integration
Forward consent signals to your server-side GTM container in real time. Full Google Consent Mode v2 compliance with zero client-side overhead.
Real-time
Consent sync
Zero
Client load
GCM v2
Full coverage
How Server-Side GTM Works
Consent state forwarded to your sGTM container automatically.
Enter Container URL
Provide your server-side GTM container HTTPS endpoint. Arqam360 validates connectivity and sends a test event.
Consent Signals Flow
Every consent update is forwarded to your sGTM container with full GCM v2 parameters — analytics_storage, ad_storage, ad_user_data, ad_personalization.
First-Party Data Collection
Your sGTM container processes events under your domain. First-party cookies, first-party data collection, full control.
Server-Side GTM Features
GCM v2 Signal Forwarding
All four Google Consent Mode v2 parameters forwarded with every consent update. Your sGTM tags respect consent state automatically.
Zero Client Load
Consent forwarding happens server-to-server. No additional JavaScript on your site, no performance impact, no browser dependency.
First-Party Context
Events processed through your sGTM container run under your first-party domain. Better cookie persistence and data quality.
Tag Orchestration
Use sGTM's tag sequencing to control which platforms receive data based on consent state. Arqam360 provides the consent input.
Reliable Delivery
BullMQ-backed queue with retry logic ensures every consent update reaches your container. Circuit breaker protection during outages.
Multi-Container Support
Connect multiple sGTM containers for different environments or clients. Agency accounts can manage containers per client.
Who Needs Server-Side GTM
Enterprise Tag Management
Large sites with complex tag setups benefit most. Move consent-dependent tags server-side for reliability and performance.
First-Party Data Strategy
Building a first-party data stack? sGTM gives you full control over data collection under your domain with proper consent.
Ad Blocker Resilience
Server-side tag execution is invisible to ad blockers. Your measurement stays accurate even when browser extensions interfere.
Works with the Arqam360 Suite
Every product integrates seamlessly — data flows between them so you don't have to.
Set Up Server-Side GTM
Forward consent signals to your sGTM container in real time. Full GCM v2 compliance with zero client overhead.